Aditor
The Brand
A story told through scent
“
Every creation is a poetic act, a fragment of autobiography, a ritual passage. There are no seasonal collections, only olfactory chapters born from an expressive urgency.— Farooqi
01
The Journey
Our story is tied to travel. From the very beginning we have travelled to learn, to meet others, to grasp the many olfactory nuances of the world — and of life and thought.
02
Poetry
Our story is tied to poetry: the word before the molecule, the narrative as the body of perfume. We believe that a perfume must first and foremost tell a story, an emotion.
03
Inner Search
Our story is tied to inner research — to understanding oneself and one's own nature. Our story is tied to memory, which has deep roots along my path.
Invisible Manifesto
“We narrate existence. We speak the language of the senses and of the invisible. Our perfumes invoke readings, music, silences. Our perfumes accompany writings, poems and reflections. We want to amplify the olfactory experience.”